Why Insights and Metrics are Important to your Business Success!
How the Course Works
Our Profitable 4-Step Methodology
Industry Analytics Template to Capture Your Industry Insights
Establishing your Vision, Mission and Value Statements to Guide Your Industry Analytics
Statistia - the best for finding industry & topic trends, analyses, infographics and much more...for free!
Gartner & Forrester - Best in Industry Analytics
Ubersuggest is best for analyzing websites and content
TubeBuddy gives you industry and competitor video insights to drive your business to new levels
Assignment - Show me your Industry Insights
What is a Market Persona & Why are They Important to You?
Developing a Market of 1 for Consumers
Developing a Market of 1 for Businesses
Getting Started - Building Consumer & Business Personas to Define Your High Value Markets
Assignment - Defining your Markets of 1
Targeting Consumer Markets
Consumer Targeting using Data Axle
Targeting Consumer Markets using Facebook Audience Insights
Targeting Consumer Markets with Cluster Segmentation Systems
Using Experian Mosaic USA to Target & Gain Insights into your High Value Markets
Experian Mosaic Segmentation Portal Overview
If you are targeting a GLOBAL consumer market, Experian has develop global clusters to help you target them
Optional - Statistics on How the Clusters were Made
How to Target Business Markets
Targeting Business Markets using SIC & NAICS Industry Codes
Targeting Business Markets using DataAxle Business
Targeting Business Markets Using D&B & Hoovers International Databases
Finalizing the Industry & Target Market Course
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